Coaching | dannycrates

Executive Coaching for Sustainable High Performance

Danny Crates is a performance coach to senior leaders, founders, and executive teams operating in high-pressure, high-stakes environments. Danny Specialises in helping leaders navigate complexity, build resilience, and lead with clarity and intent.

Danny’s approach draws on his experience as a Paralympic champion, global keynote speaker, and advisor to leadership teams across multiple sectors.

Leaders and business owners work with Danny to:

Improve strategic clarity and decision-making under pressure
Develop sustainable high-performance behaviours
Lead effectively through uncertainty, transition, and growth
Strengthen self-awareness, executive presence, and influence
Prevent burnout and re-establish purpose and direction

Danny’s coaching is outcome-focused and tailored to the individual and organisational context. Whether supporting C-suite executives, developing future leaders, or partnering with founders, his work enables clients to deliver measurable performance improvement — in both how they lead and how they perform.

All coaching packages are delivered via Zoom or Microsoft Teams. In-person delivery is available upon request — please enquire for further details.

Begin with a Strategic Conversation

All coaching engagements start with a complimentary 30-minute consultation — an opportunity to assess your goals, understand your current challenges, and determine whether Danny is the right partner to support your leadership journey.

Coaching Packages Available:

Gold Package — An intensive two-day programme designed for rapid clarity and transformation. Delivered as consecutive or separate days.
Silver Package — Six 1-hour coaching sessions, with additional phone and email support between sessions.
Bronze Package — Six 1-hour coaching sessions focused on building momentum and achieving targeted outcomes.

To arrange your consultation or request further details, please get in touch directly.

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WHAT PEOPLE SAY

“Over the past year, I have had coaching sessions with Danny Crates to focus on my career development. When Danny and I began the coaching sessions, I was a Class Teacher and Phase Leader. As part of the sessions, Danny and I discussed how I would further my career and prepare for the next potential role. Since, I have taken on the role of Acting Assistant Headteacher and have recently been appointed as Deputy Headteacher. The coaching sessions enabled me to consider my strengths and areas of development before deciding actions. I have benefitted greatly from the coaching sessions with Danny. Each session has been very positive and has contributed significantly to my appointment in both senior leadership positions. I feel that I am now more self-aware and as a result, am a more effective leader. I am looking forward to continuing with the support as a I prepare to transition into my next role.”

Joanne - Headteacher

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